We insist on one thing. Duration. And the diagram. And affect. Ok that’s already quite a crowd, well but isn’t there an entire method in these three vector-concepts: duration, diagram, affect? What is the duration of a habit, say the habit of smoking or the habit of playing a guitar? Remember what Toscano teaches us [...]
Posts Tagged ‘control’
The Affect of Precarity
Posted: October 30, 2011 in biopower, Brain, Deleuze, Diagramming Affective Ethics, Ecology of Sensation, Foucault, marketing, marketing ethics, Perception, Precarity, Time, value captureTags: affect, biopower, body, control, Deleuze, duration, Foucault, ontology, temporality
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What is Marketing Ethics, Part Two
Posted: October 23, 2010 in biopower, Diagramming Affective Ethics, marketing, marketing ethicsTags: affect, Amit S. Rai, assemblage, biopower, body, business ethics, control, creativity, Deleuze, Foucault, habit, ontology, value added
In Chapter Three of Levy and Grewal’s Marketing they make the case for ethics explicitly (not just through stop-hand warnings!): “When customers believe that they can no longer trust a company or that the company is not acting responsibly, they will no longer support that company by purchasing its products or services or investing in [...]
The Value-Added Image: Media Assemblages as Ecologies of Sensation
Posted: October 27, 2008 in Bollywood, Deleuze, Ecology of Sensation, India, Method, New Media, Perception, TimeTags: affect, Bollywood, control, creativity, Deleuze, New Media, value added
It is not right to say that the cinematographic image is in the present. What is in the present is what the image ‘represents’, but not the image itself, which, in cinema as in painting, is never to be confused with what it represents. The image itself is the system of the relationships between its [...]
